Wednesday Google made a significant jump into the social media space with the introduction of their +1 feature. Pronounced “Plus One”, it brings the power of a Facebook like button to search results.
To learn more, watch this short video from Google about the program.
Obviously it is too early to understand the full impact that +1 will have on search. What we do know is:
1. Anything that Google rolls out in the main search results is a big deal
2. Google is clear, +1 will effect search ranking
Keep an eye out in the coming months for +1 buttons that can be placed on individual web pages. In the meantime start thinking of strategies to encourage and reward visitors for +1ing your website!
For more information check out this detailed article in Search Engine Land